Pros and cons of whiteboard videos
Whiteboard explainer videos have a lot of pros, but probably the biggest pro is the fact that these videos can make any subject look interesting and engaging and that isn’t something that a lot of other types of videos can do. These videos are also very memorable, and that is exactly what you would want form any video that you put out into the world. The simplicity behind the hand drawing on the whiteboard is something that is very recognizable and something that doesn’t distract the viewers, which is something that happens when there are a lot of actors involved.
Another great thing about these videos is that, unlike regular explainers, these are pretty cheap to make and a lot less time consuming. They also don’t need to be updated a lot which cuts any additional costs even more which is great news for someone that is on a budget. As we mentioned before, one of the biggest cons of whiteboard videos is the fact that you don’t have the ability to use multiple characters and have them speak and interact. Some people feel that these characters will draw the viewer and find it a big problem that they can’t use them. The most that you can get out of a character on a whiteboard video is to have them appear to be moving or reacting because they are one dimensional and a lot of people don’t like this look.
Every company, business, product and service is unique in some way and that is definitely something that should be considered when deciding what kind of video you want to use. Whether you go for whiteboard video explainers or regular video, you need to make sure that the video will be able to give you the outcome that you are after and that it will be able to showcase your product and your business in the best way possible.